2024 Choose Happiness Towel

This is our third annual fundraising collaboration with the Kellan Ford Foundation. Helping raise money for the KFF is the highlight of our year! Kellan’s family is so incredibly easy to collaborate with and we have learned so much through working with the foundation. Most importantly, we have learned about unity and support as the KFF community is loyal, compassionate and incredibly supportive!

This year's design was inspired by the butterflies that visited the Ford family home the day after Kellan passed. Kellan’s mantra Choose Happiness is still ever present in this design and a lightning bolt between each Choose Happiness and two lightning bolts as antenna, adding together to equal three, representing our third year!